C4 Therapeutics is a Boston based biotechnology company specializing in the treatment of cancer and other diseases with novel early-stage therapies that show a promising ability to eliminate disease causing proteins. To boost recruiting efforts, C4T wanted to visually brand the five company values, and have them reflect the unique qualities of the people who work for the company. A visual system leveraging animation and the elements of the C4T logo was created to bring a modern touch to the values that represent this cutting-edge group of scientists.